Stick around the comic community long enough and you'll see changes. I think one of the biggest overhauls I experienced was when there was a resurgence of the direct marketing of comics. They moved from small spinner racks, and the ghettoized small spaces taking up the corner drug and convenience stores into venues where comic and magazine shops catered to comic fans.
Elfquest by Wendy and Richard Pini was one of the earlier independent comics to come out of that changing market. From what I've read, Richard wrote them (although I assume they both had input into the stories), and Wendy drew them.
Elfquest originally came out in 1987 in a black and white magazine format and over time won many awards within the comic and fantasy community, including best story and best artist. I first encountered it in the full colored Starblaze editions, which was sold through a bookstore.
After some of the past history the reader is brought up to speed, and we are again back at the bonfire. The elves have come to rescue their captive friend. During the skirmish one of the elves slays one of the tribesmen, which inflames their hatred even more.
Once the elves have rescued their friend and gotten him back home, we learn a bit more about the elves. The head of their tribe is Cutter, they have tamed wolves to ride and can communicate with them, Cutter can also communicate by means of telepathy, and we learn a bit about some of the other elves within the tribe.
The primitive humans decide to burn the elves out of their homeland and begin to start setting fires to the forest area, and the elves flee to the caverns of trolls seeking aid and safety. They try to strike a bargain with the troll king, Greymung, and are led through the caves to what they think will be a beautiful land and a new beginning, but are betrayed. This begins their quest, to find a new homeland and survive while doing so.
Wendy's art work is original and pleasant looking, and the storytelling is pure light fantasy that's fast paced. There's enough unanswered questions to engage the reader to follow along into the next issue to learn more about the plight of the elves. This is a book written for fantasy fans of all ages. If you enjoy things like Lord of the Rings, Harry Potter, and other such stories, you might enjoy this as well.